ProgressNow’s success relies on our approach to digital content: creative that is persuasive, outside-the-box, data-driven, and capable of drawing eyeballs. Through the Creative Fellowship program, ProgressNow is expanding our impact by sharing our expertise, techniques, and unique strategies with emerging and early-career creatives across the movement.
By training our movement’s creatives, this fellowship program strengthens partners’ content creation, storytelling, and message distribution capabilities, enabling better communication across our movement.
This paid fellowship is designed for junior- to mid-level staff who spend a significant portion of their time on digital communications and content creation. Participants will develop their expertise in counter messaging, identifying and understanding audiences, deciphering polling and message testing, and understanding the nuance of values, tone, and emotion. Fellows will also build their hard skills with design software and video production without the use of AI.
Our first cohort laid the foundation for what this program can become: a space for movement creatives to sharpen their craft, experiment with new approaches, learn from one another, and bring those skills back to their organizations.
Over eight weeks, fellows moved between creative strategy and hands-on practice, building a stronger understanding of not just how to make content, but what makes content effective. Through trainings, exercises, feedback, and collaboration, participants explored how audience, message, emotion, and design work together to create content that connects with people and moves them to action.
The impact of the fellowship extends beyond the eight-week program. Fellows leave with new skills, creative frameworks, and resources they can apply to their day-to-day work and share with their teams. Just as importantly, they leave with relationships with other creatives across the movement. By investing in individual creators, we’re building stronger creative capacity across organizations and a more connected network of people equipped to tell compelling stories, respond to the moment, and reach audiences in new ways.
“The creative fellowship provided me with a lot of hard and soft skills. It was great to learn how to use different tools ranging from video production to message testing, while at the same time developing softer skills around messaging and storytelling. I highly recommend the creative fellowship, it was a ton of fun and I’m so grateful for the opportunity. I’m definitely a better communicator as a result of it!”
“Loved my time at PN Creative Fellowship. This is the best and most impactful training/fellowship I have attended. I feel like I have a better understanding of how to digest stories and information and turn it into content that is well received by the public. The fellowship has had a noticeable and positive impact on my work.”
“The ProgressNow Creative Fellowship was so valuable and I’m grateful that I was able to be a part of it. This fellowship gave me a lot of new ideas and the tools to bring them to life. I met some amazing fellow creatives and had the opportunity to learn from thought leaders that are working in the progressive movement to change things for the better. This program is invaluable and I hope to see it come back every year!”
